GOOGLE ADS FOR HEALTHCARE, MEDICAL AND WELLNESS

WORK WITH A CERTIFIED GOOGLE ADS PARTNER THAT KNOWS YOUR BUSINESS

EXPERT PPC MANAGEMENT FOR HEALTHCARE, WELLNESS AND MEDICAL BUSINESSES

Advertising healthcare, wellness and medical serices online is complicated. Different rules and regulations apply from country to country and vary for different products and services within the same sector. We know how to navigate this complex landscape and can get most products and services accepted into the Google Ads PPC Network. We do this through research and compliance adaptation, not shady tactics. We always do a detailed compliance check with Google before taking on new clients.

Complete Business Flavoured PPC Management

We look at the whole, from your website structure and content to the behavior of the visitors who click your ads. We handle the constantly changing regulatory landscape and continuously optimize your campaigns using only highly skilled and certified ad managers who understand the unique challenges of medical and healthcare online advertising. We use the data we gather to give you strategic advice.

Multi-lingual Campaigns

We run global campaigns in multiple languages, our process always begin with an English language campaign because they generate the most data. We then use that data to design campaigns in other languages based on the keywords and ads that work in the English ones. The main languages our clients target are Spanish, Portuguese, French, Chinese and German. We currently run campaigns in 12 languages.

Unique 360º Approach

Running ads with bad content and web pages that do not sell your product is useless and costly. We look at the whole, from the content and message of your ads or videos, to the pages people land on when they click through. We continuously advice you on how to improve the entire flow from initial click to final sale or lead. We also know what you can and can not write on your pages and will advice you on how to avoid account suspensions and ad disapprovals.

We Are Careful

Many agencies are not aware of the restrictions and ethical guidelines of medical and healthcare advertising. They are also not aware that what works for ads in most other businesses do not work for medical and healthcare. We create carefully crafted ads that work for your target group. We only create ads with a message that is credible and do not make outlandish claims. We also make sure your website is (and stays) legally compliant with regards to privacy and terms of service before we launch any campaigns.

Business Focused Reports You Can Actually Use

We use a large number of systems to collect data which we process through advanced analytics. The outcome is reports with summaries and recommendations written in a clear and business oriented language which you can directly use in your monthly meetings. You can also use our reports to enhance your strategies and goals. Crunching all the data does not only reveal the efficiency of your campaigns. It also reveals a lot about your potential clients and will enable you to adapt to their preferences. We have almost unlimited capability when it comes to customizing your reports.

The Only Thing That Matters Is Cost Per Customer Acquisition

While we do make excellent reports, these are not the end goal. The end goal is for you to know how much you are paying to recruit your customers. We deliver the numbers you need to know exactly how much you are paying for each customer you get. Working with your staff we will eventually get to the cost per customer for each specific treatments and services. All other statistics we gather is simply used for this end goal. Show you the cost and work to constantly lower it. The end-goal is to be able to get you customers when you need them at a predictable cost.

Businesses make an average of $10 in revenue for every $1 they spend on Google Ads

Source: Google Economic Impact Report

We have earned our Google partnership by managing multiple successful campaigns with a large ad spend for years, we are also required to continuously meet Google’s standards to maintain partner status.

We have also earned specializations in Search and Mobile advertising. This means we have team members certified in these specific product areas and are well-versed in helping clients create and optimize ads for both desktop and mobile.

Being a Google Partner means that we follow all guidelines, deliver quality customer service, offer a competitive advantage to clients, and have received training to help grow businesses online. Many agencies claim to be Google Partners, always click the badge to verify their certification.

Medical and Healthcare advertising is a highly regulated market

Have confidence that we understand the complex legal and ethical advertising regulations surrounding medical and healthcare marketing. Our continuous partnership with Google ensures that our marketing strategies are in line with current guidelines.

As medical marketers, we understand paid advertising and assure you that by choosing it you will not only have new clients or patients, but you’ll achieve this in a cost-effective way. You set your own budget, and we can assist you with the entire ad management process including flat monthly fee, no hidden costs and no long-term contracts.

4 M
Businesses Advertise On Google worldwide
80 %
of global Internet users are reached by Google’s ads
45 %
of people can’t tell that a result is from a paid search
  • Tailored Google AdWords strategies – No “one size fits all.”
  • Experienced AdWords managers and industry-leading experts.
  • No contracts, full transparency, and full ownership. No surprises!
  • Flat Monthly Fee, we charge no mark-up on your ad spend!
"We have been working with TopEngage for more than 2 years and during this period they have successfully managed our large global AdWords campaign. We have independently validated that our campaigns are both fully optimized and are providing a significantly higher number of conversions for essentially the same budget"
Beike Biotechnology
Hong Kong and Shenzen

GOOGLE ADS CAMPAIGN PACKAGES

Simple, Fixed and Transparent Fees

Most agencies will charge you a percentage of your monthly ad spend, this naturally creates a conflict of interest. We have chosen to base our fees on the actual work we need to put into a successful campaign. It’s quite simple, the more products or services you advertise, the more ads and keywords we have to manage and the more complex reporting and advanced analytics will become. We therefore charge a base fee with possibilities for addons like additional languages and products/services. For large clients who come to us with established campaigns we are open to a pay-per-lead model.

GOOGLE ADS MICRO CAMPAIGN

Be Visible On Google

Our Google Ads micro campaign is designed to help small businesses and startups that don’t show up on top of Google when people search for their company or product name. This is common for new websites and Companies with common words in their names. Attract clients, investors and distributors who search for you.

Start Slowly

Once you have a micro campaign up an running, everything you need for running more advanced campaigns will be set up. You will know more about how visitors interact with your site and can easily scale up your campaign when you launch your products or services worldwide.

Get Fully Set Up

Any campaign we launch starts with applying best-practice methods for setting up Google Analytics and Google Webmaster tools as part of the micro campaign package. We will also guide you through establishing a presence on GBM (Google My Business)

MICRO CAMPAIGN MANAGEMENT

Essential "yellow pages" for startups and small businesses that don't rank high on their company name or product
$ 149
00
Monthly / Excluding Ad Spend
  • Advertise Your Company Name At The Top Of Google
  • 10 Keywords Describing Your Product or Service
  • Unlimited Countries - English Language Campaign
  • Basic Ad and Visitor Monthly Reporting in PDF format
  • No Campaign Addon Options Available
  • Google Search Network Only
  • No Limit on Ad Spend
  • Email Support and Consultation
  • Account Owned By TopEngage For 1 Year
  • 30 Day Money Back Guarantee on Management Fee
  • No Long Term Contract - Quit When You Want

GOOGLE ADS LOCAL CAMPAIGN

A Campaign For Local Dental and Healthcare Providers

Our Google Ads Local campaign is for doctors, hospitals, clinics and dentists who want to advertise to clients in their area. It can be used to target a radius around your facility or specific neighbourhoods. The campaign can be expanded with addons like additional services or products and specialized Youtube and Display ads.

Advanced Ad Management

With this campaign you can target your ads at specific areas and specific times, for example, if you get most of your appointments through calls it may be smart to only run the ads during opening hours. We can also run call only ads which pops up a number on a users mobile that they can click to call. We can even target certain age groups and genders.

LOCAL CAMPAIGN MANAGEMENT

This package will cover everything you need for running a successful online Google Search Ad campaign in your neighbourhood
$ 490
00
Monthly / Excluding Ad Spend
  • We advertise your facility and 6 treatments or products
  • Unlimited keywords, ads and ad groups
  • One Country - English Language Campaign
  • Real time dashboard, advanced tailored reports
  • Google Search Network Only
  • Addons: Products, services, youtube, display
  • No Limit on Ad Spend
  • Chat, Phone and Email Support and Consultation
  • You own the account and all associated data
  • 30 Day Money Back Guarantee on Management Fee
  • No Long Term Contract - Quit When You Want

GOOGLE ADS FOUNDATION CAMPAIGN

The Foundation For Successful International Advertising

Our Google Ads foundation campaign contains everything needed for clients who want to advertise internationally in English. It’s called foundation because it is the building block needed to build more advanced campaigns. The foundation campaign can be expanded with addons like additional languages, services or products and specialized Youtube and Display ads.

Are You Already Running Google Ads?

We offer special pricing for customers with existing advanced campaigns they want to improve. We understand that some campaigns cannot be priced according to our standard model and are willing to create custom packages. We all but guarantee we can beat your current agency pricing, especially if you are paying a percentage on ad spend.

FOUNDATION CAMPAIGN MANAGEMENT

This package will cover everything you need for running a successful international online Google Search Ad campaign
$ 690
00
Monthly / Excluding Ad Spend
  • We advertise your facility and 6 treatments or products
  • Unlimited keywords, ads and ad groups
  • Unlimited Countries - English Language Campaign
  • Real time dashboard, advanced tailored reports
  • Google Search Network Only
  • Addons: Products, services, languages, youtube, display
  • No Limit on Ad Spend
  • Chat, Phone and Email Support and Consultation
  • You own the account and all associated data
  • 30 Day Money Back Guarantee on Management Fee
  • No Long Term Contract - Quit When You Want

Contact Us

Tell us a bit about what you are looking for and we will get back to you within 12 hours.
  • topengage
  • agency@topengage.com
  • Hong Kong +852 2150 1951
  • +852 67 92 55 05