Facebook Ads for Medical & Wellness Facilities

Run Profitable Campaigns on This Challenging - But Lucrative - Platform

Facebook Ads:

Why They’re Worth Getting Right

  • 74% of Facebook’s users log in every single day.
  • The average Facebook user logs in 8 times per day.
  • 6+ million businesses run Facebook Ads campaigns.
  • But only 42% believe their Facebook Ads campaigns are successful.

Who We Run Facebook Ads For

We Will Use Facebook Ads to Bring You More International Patients

We run large international Facebook ads campaigns for Medical & Wellness facilities who seek international patients. We will tailor our Facebook Ads campaigns to meet your facility’s unique needs:

Facebook Ads for
Medical Facilities

Facebook ads will either act as a supplement to your primary Google Ads campaign—allowing you to target those who have shown interest in your services—or as your primary campaign if you need to promote treatments that are banned on other platforms.

Facebook Ads for
Wellness Facilities

Facebook ads form the cornerstone of your marketing campaign. They have been proven to inspire clients to desire the treatments and services you offer— and to consider you their best option to satisfy that desire.

Why Let Topengage Manage Your
Facebook Ads Campaign

We Know How to Leverage Facebook’s Unique Strengths

Facebook provides three core benefits over other advertising channels.

  • First, it is your best option if you need to educate and inspire potential patients about treatments and services that they don’t know exist, or that they don’t know they need.
  • Second, it provides granular targeting metrics that let you share hyper-focused marketing messages that are tailored to each of your different segments of potential patients.
  • Finally, Facebook is massive. While some worry the number of active users on the platform has dropped, there are still many “quiet observers” who you can reach with an effective Facebook Ads campaign.

We Know How to Run Profitable Facebook Ads Campaigns

Facebook ad campaigns are hard to execute properly. Many companies have tried to do so and failed, quickly running through their ad budgets with nothing to show for it. 

Typically companies fail at running their own profitable Facebook ad campaigns for a few reasons:

They Buy “Likes” and “Followers”

A large company profile can increase the effectiveness of your ad campaign— but only if your profile is followed by real, relevant people. If you purchase Likes and Followers you will damage your account’s data, and harm your ability to run a profitable ad campaign, as you will be spending money to get clicks from fake, or irrelevant, accounts. If you have already purchased Likes and Followers, we will clean up your account, and grow your profile organically.

They Focus on Ad Design, Instead of Ad Targeting

A slick, stylish, well-designed ad can deliver excellent results for your campaign— but only if it reaches the right audience. If you put most of your time, effort, and budget into creating beautiful ads, and barely put any attention into your ad targeting, then your campaign will likely produce 0 leads. To deliver a profitable stream of leads from your campaign, we first focus on making sure your message reaches the right audience, and then we focus on aesthetics.

They Treat Facebook Like Every Other Platform

A successful Google Ad campaign will not translate into a successful Facebook Ad campaign. The two platforms are very different. What works on one will not work on the other. If you simply take your ads from Google (or any other platform) and place them on Facebook, you will be disappointed by the results. We will create a unique campaign that plays to Facebook’s strengths—generating interest and inspiring people to explore your facility.

We are Facebook Ads Specialists

We have developed a proven track record of running profitable Facebook Ads campaigns for a wide range of Medical & Wellness facilities. We know how to:

Manage your campaign’s complexity

We will segment your campaign by service, location, language, and any other factor you require.

Manage your campaign’s compliance

We will prevent your ads and account from getting banned on Facebook (and return it to good standing if it’s flagged).

Manage your campaign’s results

We will focus on driving the only metric that matters—profitable leads—and not vanity metrics.

How We Deliver Results

Our Core Principle: Facebook Success is All About the Data

Facebook collects a tremendous amount of data from each of its users. 

In addition, we combine the data we collect from Facebook with third party tools to develop an even more complete picture of your ideal patients. We leverage all of this data for two purposes. 

Laser-Focus Your Campaigns

We use Facebook’s data to laser-focus your campaigns on the exact patient profiles you wish to attract, and we use it to continuously optimize your campaign’s performance. 

The result: You will only attract highly qualified leads, and over time you will attract them for less and less.

Our 6-Step Facebook Ads Process

Asset Analysis

We analyze your current online and offline assets, including any Facebook Ad campaigns you are currently running, or that you have run in the past. We review your campaign’s results, your campaign’s settings, and the ads themselves, to take a baseline of your performance.

Competitor Review

We compile a list of your competitors, and we review their current advertising campaigns. We look at both your direct competitors—other facilities like yours that offer the same services and treatments—and your indirect competitors—other facilities that simply solve a similar problem.

Success Definition

We collaborate to define the specific services you wish to advertise, the patient groups you wish to target, and the Key Performance Indicators you wish to improve. We then set a marketing budget that will deliver the results you desire within those parameters.

Campaign Test

We launch a minor campaign, using a limited number of ads and a small budget. We test multiple strategies in the market to determine what approach will work best, and which of your desired services, audiences, and outcomes will be easiest to achieve quickly.

Campaign Expansion

We will take our data from your campaign test, and begin to increase your ad budget for those services, audiences, and outcomes delivered the best initial results. We will gradually expand your campaign based on the data we gather and your feedback.

Continuous Improvement

We will continuously test your campaigns to gather real-world performance data, and use this data to refine your campaigns and improve their performance. We will refresh your creative, retarget your ads, and overall take data-driven actions to deliver better results each month.

Test Our Partnership - Risk Free

We know what you go through when you work with a marketing agency. You have to hand over the most critical element of your business— your advertising. You have to give them control over your substantial marketing budget. You have to sign on and trust they can grow your business… before they show results.

It’s a lot. And a lot can go wrong. Here’s what we do to reduce your risk and make it easy to establish a secure partnership with us.

You Get Regular Reports

We give you monthly business-focused reports on your full advertising process, and ping you with plenty of data-rich updates in-between.

You Get Continuous Monitoring

We constantly watch your campaigns and receive real-time alerts reports that let us stop fraud, or other harmful anomalies, ASAP.

You Can Leave at Any Time

We don’t lock you into any long-term contracts. You just sign a simple service level agreement you can cancel at any time.

You Retain
All IP

You own your accounts. You own your ad spend. You own all the IP we produce for you. You keep it all, even if you choose to leave.

You Get to Start Slow

We will start with a very small – profitable-engagement, and only ramp up once we’ve proven real results.

Book Your Free 60-Minute Consultation

Learn How to Get More Leads, Book More Patients, and Grow Your Business

Schedule your no-obligation consultation. You will speak with a TopEngage account manager - not a sales rep - who will walk you through an evaluation of:

  • Your competition
  • Your sector’s marketing trends and potential
  • Your current web and mobile marketing assets
  • Your business objectives and roadmap to success
Address: Topengage Pte. Ltd. 221 Balestier Road #03-07, 329928, Singapore